In selling a business, raising investment or getting buy in from the board, one of the key factors is to be able to describe with total clarity the processes and therefore outcomes that can be expected. To do this you must be able to define in … VIEW Â Â Â Â Â Â
Last week’s FT ran a beautifully clear example of supply chain disruption. It raises a number of questions that those working in the coffee sector today will be asking themselves but is equally relevant to all sectors; What makes people spend £2.50 on a coffee and … VIEW      Â
To boost customer conversion and meet short-term revenue goals, many subscription-based businesses (and their sales team) immediately turn to discounting. A survey carried out by ProfitWell, compiling the views of sales team members from 8,000 subscription-based companies, revealed that over 70% of practitioners think some form … VIEW Â Â Â Â Â Â
Individuals, teams, organisations (even countries) that grow consistently have one common factor – they are brilliant at change. They constantly confront their weaknesses, they recognise new realities early, they take risk and they let go of the past. Thriving Love ’em or loath ’em but this … VIEW Â Â Â Â Â Â
Businesses pour blood, sweat and tears into developing a product. They spend countless hours working on bringing in new customers and cutting internal costs. Yet, many companies continue to neglect the most effective means of efficiently boosting profits – pricing. I will admit that, in the … VIEW      Â
If you’re in sales I’m guessing you’d tell me you’re all over your customers, right? You know the key 10 business challenges for each organisation, where they’re focussing budget and resources and the key decision makers you need to get in front of? Most salespeople talk … VIEW      Â
Businesses need a purpose beyond making money, in order to be better at making money. That seems to be the essence of many of the best-selling writing on the shelves just now. Brilliant examples of purpose driven businesses include start-ups (e.g. Rype Office), young entrepreneurs (e.g.Simon … VIEW      Â
Here are seven important trends to watch in customer retention that could help Brands resonate better and make Marketing strategies more relevant to the customers and prospects they seek to engage. 1 Actionable data will be key.Your marketing is only as powerful as the (actionable) data … VIEW Â Â Â Â Â Â
India is indeed a land of contrast However among the billion, there are 300 Million Indians who speak good English and have a reasonable disposable income. This is really what makes India attractive to do business in. Picture the hustle and bustle in a typical Western … VIEW Â Â Â Â Â Â
My favourite challenge for experienced B2B salespeople and sales leaders is to ask them to tell me about the client that they know best. They smile knowingly, look at me confidently and normally proceed to tell me in great detail about their stunning relationship with somebody … VIEW Â Â Â Â Â Â